On August 22, 2023, Google sent out a significant change to their search algorithm known as the Google Core change in August 2023. By rewarding websites that produce excellent, pertinent information, this upgrade aims to raise the caliber of search results. Google has stated that they are working on enhancing the following areas; however, they do not reveal the precise modifications made to the algorithm with each core version.
- Relevance of expertise
- Authority
- Security for mobile devices
- User encounter
There are a few things you can do if you’re worried about how the Google Core Update in August 2023 might affect your website:
- Ensure that your content is of the highest caliber and pertinent to your intended audience.
- Make your wording precise and succinct.
- Create a content structure that is simple to read and comprehend.
- To break up your text and improve the visual attractiveness of your content, use photos and videos.
- A mobile-friendly website is a must.
- Resolve any website security issues.
- Enhance the website user experience.
How Often Google’s Algorithm Do Updates Happen?
Google’s search ranking algorithms are continually being improved in order to give users the best and most relevant results. According to Google’s Danny Sullivan, the search engine’s algorithm changes an average of nine times each day, or more than 3,200 times per year. These modifications might be anything from minor adjustments to search queries to significant algorithmic changes, like the annual broad core algorithm updates.
With its significant algorithm improvements, Google does offer some transparency; nonetheless, there are several changes per month that can go undiscovered until you notice drops or spikes in your traffic. These mysterious traffic fluctuations are referred to as “unconfirmed updates” by several SERP volatility sensors and SEO specialists.
What Do the New Changes Mean?
It appears to be another upgrade to the Core algorithm, similar to the previous ones, with the goal of displaying even higher quality results and rewarding content that adheres to the EEAT standards. We must prepare for the possibility that Google would penalize low-quality material that does not offer visitors any value or that was produced solely to fill up page space using artificial intelligence (AI).
Additionally, there’s a significant potential that Google will wish to completely remove them from the index due to the lack of indexing resources. Pay attention to how the website’s sparse content, numerous glossaries, and extended tags are affected by the recent algorithm modifications.
A Broad Core Algorithm Update is what?
Google makes “significant” changes to the search algorithms a few times a year, which webmasters might notice. The purpose of these updates is to guarantee that users are shown the most accurate and reliable results for their search queries. These fundamental upgrades are anticipated to be more obvious than Google’s usual one or more algorithm adjustments per day.
Why it matters to us?
Your website’s performance in the search results can improve or degrade whenever Google adjusts its search ranking algorithms. Knowing when Google makes these changes gives us a reference point to determine whether a change was made to your website or Google’s ranking system. We now know that Google has released a core ranking update, so over the next weeks, pay attention to your statistics and rankings.


